Connecting WordPress

Pushing a conversion straight into WordPress — instead of downloading JSON or a WXR file — requires two things: the Tapeto plugin installed on the target site, and a connection registered in your Tapeto account.

What “connecting” means

A WordPress connection links your Tapeto account to a specific WordPress site so the API can talk to the plugin installed there. Each plan allows a limited number of connected sites (1 on Starter, 3 on Pro, 10 on Agency, unlimited on Studio).

Steps

1. Install and configure the Tapeto plugin on the target WordPress site — see WordPress Plugin — Installation and Configuration.
2. In the plugin settings, copy the secret key shown after activation.
3. In your Tapeto account, add a new WordPress connection and paste in the site URL and the secret key.
4. Run a test push from a completed conversion to confirm the connection works.

What happens when you push

When you push a conversion, Tapeto’s API talks to the plugin’s REST endpoints on your site:

• Gutenberg: a draft page is created via the WordPress REST API, then the generated block grammar is written into post_content through the plugin’s gutenberg-content endpoint.
• Elementor: a draft page is created the same way, then the Elementor JSON is injected through the plugin’s elementor-content endpoint, which also writes the required Elementor post meta (_elementor_data, _elementor_edit_mode, _elementor_version, _elementor_page_settings, _elementor_css).

Every request from the API to the plugin is signed with HMAC-SHA256 using the secret key from your connection, so only your Tapeto account can push to your site.

Oxygen, Divi and Bricks conversions can be generated and exported (JSON/WXR), but direct push for these builders isn’t available yet — the plugin doesn’t expose endpoints for them. Use Exporting Results for those builders in the meantime.

After the push

The response includes the new page’s ID, edit URL and preview URL, so you can jump straight into WordPress to review the result.